OUR CORE VALUES

COMMITMENT

Creating a new way of life takes commitment and perseverance. Even when the going gets tough.

OWNERSHIP

Accepting accountability for actions and results is what keeps us moving forward.

FOCUS

Experimentation, iteration, perseverance, and simplicity are the key to success.

FUN

A positive and engaged team is what makes our culture. Changing the world is fun!

EXCELLENCE

We continuously commit to pursue excellence with a passion in all we do.

EMPOWERMENT

We believe empowerment equals having the freedom to experiment, act, and think in ways that will help the company deliver on its vision.

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COMMITMENT

Creating a new way of life takes commitment and perseverance. Even when the going gets tough.

+

OWNERSHIP

Accepting accountability for actions and results is what keeps us moving forward.

+

FOCUS

Experimentation, iteration, perseverance, and simplicity are the key to success.

+

FUN

A positive and engaged team is what makes our culture. Changing the world is fun!

+

EXCELLENCE

We continuously commit to pursue excellence with a passion in all we do.

+

EMPOWERMENT

We believe empowerment equals having the freedom to experiment, act, and think in ways that will help the company deliver on its vision.

JOURNAL OF A FRUSTRATED TRAVELER

"After standing in line for 30 minutess and having a cumbersome experience at the door of a 5-star hotel, I knew that there needed to be a refresh on how to engage with guests in the 21st century. From this, y!kes was born!" - Ben Robertson, Founder & CEO

yikes seeks to deploy a surprisingly simple experience for guests and staff that couples mobile key innovation with real-time cloud analytics, enabling a richer experience. Our solution is the first of it's kind empowering hotels to deliver a unique guest experience while re-defining the capabilities of the front desk. Simplicity is the key!

Our mission is to open the door to unlimited interactions between businesses and consumers, and to redefine their relationships in a simple way by leveraging mobile access technology.

LEADERSHIP

BEN ROBERTSON
BEN ROBERTSON

FOUNDER & CHIEF EXECUTIVE OFFICER

“People are the heartbeat of progress and change” – Ben Robertson.

For Ben, people are both the pull and the push to progress.

As founder of yikes in 2008, Ben has a wide range of skills and experience. From management to business-networking initiatives to creative new ideas for improving quality of life, Ben channels his talents toward his desire to help people. Combine this with his innovative business experience and mindset and the result is an explosive idea of how to make travel experience more pleasant and expedient. Thus, yikes was founded and is expanding to include not just the hospitality industry but other venues as well. Ben currently manages the operations, integration and strategic position of the company.

Ben is a communications person at heart whose driving force is to help make people’s lives better. This bent toward communication and this innate passion for others is joined by a desire to find solutions to problems. For this, Ben goes deep. He employs what he calls a multi-threaded perspective to discover the ins and outs of a situation – what solution will work, not only to fix the problem, but fix it in the social and economic context in which we live? Ben aims to provide the best value for customers, while ensuring well-being to employees – not only loving the culture of the company but loving the goals they are setting and reaching.

Personal highlights:

  • given the Indiana Innovation Award in 2012
  • graduated with honors from Butler University with a BA in Communication Studies
  • one of two individuals nominated for the Rhodes and Gates/Cambridge scholarships
  • revels in history and understanding how society ebbs and flows from the past to now
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DAVID ROBERTS
DAVID ROBERTS

Advisor

David is an attorney at Gutwein Law and also provides legal guidance to the company. He was the former CEO of EnerDel and is the President of the Battery Innovation Center. David received his BS in Materials Science & Engineering from Lehigh University and his JD from Indiana University School of Law.

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RICHARD MOORE
RICHARD MOORE

DIRECTOR OF SOFTWARE DEVELOPMENT

“Being a part of a team that builds and applies technology to make everyday tasks easier… now that’s fun!” – Richard Moore

An integral part of the application team from the beginning, Richard works with the team on the details, while keeping the bigger picture in mind.

Richard completed a BS in Computer Science Engineering from University of Arkansas. From there, he sharpened his skills during his 10 years in applications development and management in the retail sector. He applied them further in his six years of IT experience in the hotel industry. He worked on Central Reservation Systems and implemented new Integrations with Global Distribution Systems and other major distribution channels. Additionally, he gained insight into Customer Relationship Management systems. But bigger things were still ahead. Adding a third Fortune 500 / Global 500 company to his resume, Richard worked as director of IT-applications for one of the nation’s largest intermodal transportation companies, for over seven years before he hung his hat with y!kes.

Richard is responsible for on-property firmware development – the software that runs on the on-property devices allowing y!kes users hands-free access to y!kes’ enabled hotel rooms.

Richard’s philosophy is that the devil is in the details.  Whether it’s requirements, User Interface design or product testing… attention to detail makes the difference between a good or a great technology product.

Personal Highlights:

  • Managed seamless in-sourcing of the entire reservation system app environment – for one of the largest hospitality companies from an App Service Provider in the U.S.
  • Helped open the first store in Germany for a major retail chain – and fell in love with international cheeses.
  • An avid Arkansas Razorback football fan, with the season tickets to prove it.
  • Went to school with Dale Carnegie. Well… graduated from his course.
  • Was a member of the Razorback Marching Band and Hogwild bands, with which he travelled all over from Texas to Colorado to New York. Helped cut down the net at one of the Arkansas’ “Sweet 16” games.
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KRIS SINGLETON
KRIS SINGLETON

Advisor

Kris is a Global Board Director of the Hospitality Financial and Technology Professionals group and former CIO of Omni Hotels. Kris has implemented infrastructure that aligns legacy systems with cloud platforms delivering solutions that balance capital and operational budgets. She also designed and implemented information management environments delivering enterprise data warehousing, business intelligence reporting and dashboards. 

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MICHAEL COFFEY
MICHAEL COFFEY

Advisor

Michael leads the DTC side of Strategy and Innovation, North America at Roche Diabetes Care, Inc. He has founded several start-ups in the past and is active in the Indianapolis start-up scene. 

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CAREERS

Software Engineer - Cloud

Sales Executive

CONTACT US

We’re hear for you and we check our emails every day to get you the fastest response!

9365 Counselors Row, Suite 112
Indianapolis, IN 46240

877.50.YiKES (877.509.4537)

info@yikes.co

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